AmeritestJapan   Advertising Learning System
Applications FAQ Articles Jobs Contact Us
The Advertising Research Handbook
The Advertising Research Handbook

Order

Partner

> AMERITEST USA

> CARTER ASSOCIATES

PRINT Ameritest®

Advertisers often assume the cost of testing print ads versus the cost of media overturns the cost benefit equation. However with the perfection of Internet based testing we are able to offer print testing at very cost effective rates with no compromise in the depth of our diagnosis. As part of our non-verbal analysis we offer an alternative to eye-tracking that works on or off-line. There is no longer any reason to risk the your campaign by having "taking a bet" that your print works as you hoped.

PRINT Ameritest® MODEL Three factors for any ad to be effective: Attention, Brand Linkage, and Motivation.
DIAGNOSTIC INSTRUMENT About "eye-tracking. "
SPECIFIC MEASURES About "Stickiness," "Flow of Attention®," and "Flow of Emotion®."
| Home | JAPANESE | Key People | TV Ameritest | Print Ameritest | Pack Ameritest | FAQ | Articles | Jobs | Contact Us |
AMERITEST JAPAN K.K. Loge Aoyama Suite 702, 1-4-5, Kita Aoyama, Minato-ku, Tokyo Japan 107-0061 Tel: +81 3 6438 9481 Fax: +81 3 6438 9482